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November 2017 Newsletter Building Blocks
The Season of Giving Thanks
My daughter recently started kindergarten. It occurred to me that she will be a part of the Class of 2030. The Class of 2030! Can you believe that? It's hard to believe that 2030 is only 12 years away. It seems like yesterday ... CONTINUE READING
How to Calculate the Lifetime Value of a Customer
The lifetime value of a customer is an easily overlooked and often underutilized concept. Don't risk doing yourself and your business a huge disservice.
Why track customer lifetime value, or CLV? When you know the CLV, you have data you can use ... CONTINUE READING
Do You Have an Exit Plan?
As an entrepreneur, your main goal throughout your career is likely to grow your business to be as successful as possible. However, you may not have thought about what happens to your business after you retire. While growth is certainly important in business, careful succession planning ensures your company's success ... CONTINUE READING